“Retail On The Sea”
Aiming to provide its passengers with a more comfortable and modern experience, Negmar partnered with Sova to renovate the onboard market and café areas. This transformation enhances both aesthetics and functionality, offering travelers a pleasant and convenient break during their journey. This transformation enhances both aesthetics and functionality, offering travelers a pleasant and convenient break during their journey.
Elegant, Functional, and Comfortable
Managing the entire production and implementation process, Sova redesigned the market and café spaces with a modern approach. Shelving systems and display units were carefully arranged to ensure passengers could easily access the products they need, while the café area was transformed into a more inviting and relaxing environment.
With an optimized layout tailored to the dynamic nature of the ferry, passengers can now enjoy a quick and effortless shopping experience while also relaxing in stylish seating areas with a stunning sea view. Some existing elements were preserved for cost efficiency, while a spacious and contemporary design was introduced.
The newly renovated Hamidiye Ferry market and café are now open, making every journey more enjoyable!